What are variable costs?
Variable costs are business expenses that change in direct proportion to the level of production or sales volume. Unlike fixed costs, which remain constant regardless of output, variable costs increase as more goods or services are produced and decrease when production slows. These costs are a fundamental concept in cost accounting and are crucial for pricing, budgeting, and profitability analysis.
Key takeaways
Directly tied to output
Variable costs fluctuate with production volume-more production means higher variable costs, less production means lower variable costs.
Common examples
- Raw materials
- Direct labor (wages for workers producing goods)
- Packaging
- Sales commissions
- Utilities directly related to production (e.g., electricity for machinery)
Contrast with fixed costs
Fixed costs (like rent, salaries, and insurance) stay the same regardless of output, while variable costs move with activity levels.Impact on total cost
Total cost = Fixed costs + Variable costs. Understanding variable costs is essential for calculating breakeven points and setting prices.
Why variable costs matter?
Understanding variable costs is key for businesses to set prices that ensure profitability and cover all expenses. Accurate estimation of these costs is essential for effective budgeting and forecasting, allowing companies to plan for different production scenarios. Businesses with higher variable costs also enjoy greater flexibility to scale operations up or down as demand changes. Additionally, knowing variable costs supports better decision-making when considering special orders, outsourcing, or discontinuing products.
How to calculate variable costs

Identify all variable cost components
List expenses that change with production volume.
Calculate per-unit variable cost
Divide total variable costs by the number of units produced.
Project total variable costs
Multiply per-unit variable cost by the expected production or sales volume.
Impact on business and operations

Enables better management of expenses as production fluctuates.
Helps determine the sales volume needed to cover all costs.
Informs strategies for scaling production and maximizing margins.
Allows businesses to adapt quickly to market demand.

Real-world examples

Case study: Bakery and variable costs
In a bakery, variable costs are directly tied to the number of cakes produced. As more cakes are baked, the bakery needs to purchase additional ingredients such as flour, sugar, and eggs. These costs increase proportionally with each cake made.
Frequently asked questions about variable costs?
